Video transformation in the media newsroom
News is increasingly consumed via video. Publishing houses are forced to push the issue of video and monetization further. The workload of the editorial offices increases massively due to the fact of non or poorly existing workflows between editorial systems and video solutions. The FUNKE Digital TV Guide has put its many years of know-how in the field of TV metadata and recommender systems, to a solution for editors to work with. The "UNICORN" system provides an easy to use tool to the editors. It gives a one-stop access to all relevant videos and thus supports them in their daily Work. The reach and profitability for all produced videos increases dramatically.
Frank Rosengart is Software Engineer at FUNKE Digital TV Guide and has spent more than 30 years in the area of video production, entertainment metadata, enrichment and distribution. Current topics are automatic metadata enrichment for video content, OTT platforms and ad technology for video.
Marc Reusch, Project Lead for UNICORN at FUNKE Digital TV Guide has more than 20 years experience within the video production and publishing sector. Transforming traditional newsroom workflows from print to online to mobile and digitalise video productions to fit in these setups has been his business over the years. His expertise and passion encompasses the transformation of video and broadcasting production, editing workflows and content management.